20th November, 2009 by Adina
Tags: Android, Apple, BlackBerry, HTC, iPhone, LG, News, Nokia, Research, RIM, Windows Mobile
Recent data regarding the summer sales of cell phones reveal interesting tendencies of this industry. The influence of Apple on the smartphone market has increased, as data for this summer confirmed. The iPhone platform has reach 17.1 percent compared to 12.9 percent at the beginning of this time frame. This means the iPhone is on the third place, while the best competitor, HTC, reached 6.5 percent starting from 4.5 percent and Samsung moved slightly to 3.2 percent. Ranked above Apple, Research in Motion also marked a growth, from 15.9 percent to 20.8 percent, thanks to its BlackBerry smartphones. The first ranked company, Nokia, dropped from 42.3 percent last summer 2008 to under 40 percent, to 39.3.
Apple’s success was mainly based on the progressive rollout of the new iPhone 3GS, while Research in Motion owed its rise to the BlackBerry Curve 8900 in Europe and the BlackBerry Tour in North American countries. RIM has a relatively extended international scope for its smartphones, while Apple is expected to have a significant growth in China, Canada and Europe as well.
Platforms dedicated to smartphones also moved, depending on the supporting companies’ growth or decline. Symbian, for example, had a smaller influence due to Nokia’s own difficulties. Android, still having a small scope was left at 3.5 percent and mostly through HTC devices. Windows Mobile continued the negative growth, preceding the Windows Mobile 6.5’s release.
Nokia has lost share for the total phone market, dropping from 38.2 percent to 36.7 percent. LG and Samsung added share but they remain on the third and second place, respectively. Motorola and Sony Ericsson have lost about half of the market share they had and are at 4.5 and 4.3 percent respectively. The top five is threatened by Apple, which is continuously growing and is now just two percent outside this group.

Once again, the surveys show us that Microsoft’s Windows Mobile is losing market share at a very fast rate, as people desert it in favor of iPhone and the new Android phones running software from Google.