13th November, 2009 by Adina
Tags: News, Sprint

The company’s new CEO, Dan Hesse, wants to show investors how serious he is about cutting costs. This new strategy will imply 2,000 to 2,500 jobs to be lost and will have the effect of lowering Sprint’s expenses by saving about $350 million yearly. These cuts will avoid affecting customer service the company struggled to rebuild lately. One of the biggest problems the company has faced is retaining customers. Quarter after quarter, customers, especially those using the old Nextel network, left its service.
The company also has big problems with the WiMax mobile broadband network it is building. The new network costs Sprint about $5 billion and is expected to launch in April. Even if costs are very high, the company is still committed to building the WiMax network.
The choice of the right devices is another hot spot, because if the Palm Pre and other devices have kept a part of Sprint customers, the iPhone was not a so good deal, as many customers left Sprint for AT&T and other carriers.